Pause Feature Enhancement [Beta]
We're excited to introduce an enhanced Pause feature for our subscription management system, now available in [Beta]. This improvement helps you reduce churn and enhance the subscriber experience by offering a flexible alternative to cancellation.
With the Pause feature, subscribers can temporarily suspend their active subscriptions while retaining their account. Access to content is suspended, and the subscription automatically resumes after the selected pause duration - no manual action required.
Key Benefits:
- Reduction in Subscriber Churn: It offers an alternative to cancellation for subscribers who need a temporary break.
- Automatic Resumption: It ensures a seamless return for subscribers without requiring them to manually resubscribe.
- Flexible Duration: You define the maximum pause duration (in billing cycle); subscribers choose the pause length within that limit that suits them.
- Improved Subscriber Experience: It addresses short-term subscriber needs while maintaining engagement.
Eligibility
The Pause feature is available if:
- Your integration with Cleeng is based on Core (3.1) API or Mediastore API.
- You offer weekly, monthly, or 3-month web-based subscriptions.
Implementation-related highlights:
To enable and use the Pause feature:
- Activate the feature for specific offers in the Cleeng Dashboard. For detailed setup instructions and FAQs, see our article on Pause.
- Implement the respective API endpoints. For more information, please consult our Developer documentation.
For API changes connected with Pause, see the API Changes section below.
📢 Coming Soon: Pause Analytics
Next up, we’ll be launching Pause Analytics - a suite of metrics to help you track and optimize usage of the Pause feature. Key insights will include: Paused Subscriptions, New Paused Subscriptions, and Resumed Subscriptions.
Stay tuned!
Please note that this feature is being released in the Beta version (you can check out here what the beta version means).
API Changes
Added
Pause-related addtions
-
The following Core (3.1) API endpoints have been added:
- Pause subscription [Beta]
- Resume subscription [Beta]
-
The following MediaStore API endpoints have been added:
- Pause subscription [Beta]
- Resume subscription [Beta]
-
The following webhooks have been added:
Updated
Pause-related updates
-
Core (3.1) Subscription API
The Subscription Resource has been updated with::
- a new value for status: paused
- a new parameter: pause
You can see the details in the response description.
-
The following Core (3.1) offer API has been updated to include a new field in response: pause
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