When using Cleeng Core, broadcasters have the ability to set up a range of versatile offers based on the type of content you are selling including; Subscriptions (S), Pay-Per-View (E), Rental/Transactions (A & R) and Passes (P). Each of the offers can be set up using your dashboard or you can find more information on how to set up offers using Cleeng's API here. When creating an offer you also have the ability to use additional Cleeng modules such as Cleeng Merchant and Cleeng Hi-5 to develop an end-to-end direct to consumer offering.
If you are aiming to launch or currently running a multi-channel service similar to Netflix or Amazon Prime, the you may be looking for a subscription solution that provides flexible offer management. When creating a subscription using Cleeng Core, you can also benefit from simplified our recurring billing logic, promotional activities and dunning optimisation to reduce your customer churn.
If you are selling Live PPV event/s you can create an offer in only a few minutes. Based on our experience in managing over 20,000 live events per year, we created this unique ROI calculator that helps you forecast and understand you earning potential on a live event.
Rental and Transaction VOD (A & R)
Video on demands can be sold in a number of ways including:
- A Rental offer
- One-off purchase
- Replay of a live event
- Part of a subscription
Passes work in a similar way to live events but are commonly used for sporting events (season passes or tournaments), conferences or seminars and provide viewers with access to multiple events under one fee. For example, you may be a sporting organisation that would like to offer your fans a season pass to all your team games for annual fee.
The main difference between a pass and a subscription is that a pass does not support recurring billing. This means that when the pass expires, your viewers will have to repurchase the next one.
- For any further questions, please contact the Cleeng Customer Success Team