Google Ads customer match allows you to direct your Google ad campaigns towards customer profiles that resemble your actual customers. This affects ads on YouTube, Gmail, or Google display. This makes your ads more efficient and can significantly impact your advertising ROI.
Cleeng and Google Ads Customer Match
Here are some of the main ways you will want to use Cleeng with Google's customer match:
- Build stronger relationships with and retain your existing customers
- Creative negative lists to avoid targeting recently converted customers
- Reach new customers like your own through YouTube or Display Ad targeting
Customer match is available out-of-the-box for ChurnIQ customers.
- Request the customer match export action on your account
- Verify your Google account in ChurnIQ
- Send or schedule sharing of your list of customers to Customer Match