Improvements
Changes to metric names in ChurnIQ
We're excited to let you know about some updates to the names of metrics in Cleeng ChurnIQ. Our main goal with these changes is to unify and simplify the naming conventions across our product and the industry trends, resulting in a more intuitive and user-friendly experience for you and your teams.
You'll notice that some of the metrics you're familiar with have been renamed. For example, "Subscriber retention performance" will now be called "Retention Rate", and "Historical time to conversion" will be referred to as "Average Time to Convert". These updates will make it easier to understand and compare your data across different reports and dashboards.
Please note that although the metric names have changed, the way they are calculated remains the same. You can continue to rely on our analytics platform to provide you with accurate and reliable data.
List of changed metrics:
- Report: Customer Support Analytics (By Zendesk)
| Old | New |
| One-touch Tickets % | One-Touch Ticket Rate |
| Inquiry Rate (last 30 days) | Inquiry Rate |
- Report: All Purchases Overview
| Old | New |
| Current Active Subscribers | Active Subscribers |
| Revenue This Month | Total Revenue This Month |
| Churn This Month | Churn Rate This Month |
- Report: Register
| Old | New |
| Predicted new accounts this week | Forecasted New Users (This Week) |
| New accounts creation: prediction vs actual | Forecasted New Users vs Actual |
| Historical account creation and conversion to offers | Conversion Rate (Last 12 Months) |
| New accounts created in the past 30 days | New Users (Last 30 days) |
| New accounts converted in the past 30 days | Converted to Subscribers (Last 30 days) |
| Active accounts in the past 30 days | Non-Subscribers with Logins (Last 30 days) |
| Percentage created so far | Forecast Completion Rate |
| Historical time to conversion | Average Time to Convert |
| Predicted revenue from new conversions this week | Forecasted Revenue (This Week) |
| Total number of accounts | Total Number of Users |
| Revenue captured from new conversions so far | Revenue From New Conversions (This Week) |
| Account creation and conversion to offers | User Creation and Conversion |
- Report: Retain
| Old | New |
| Subscriber retention performance | Retention Rate |
| Revenue at high risk of churn | Revenue at High Churn Risk |
| Renewed so far this week | Renewed Subscriptions This Week |
| Paid subscriptions due for renewal this week | Paid Subscriptions Due This Week |
| Detected churn causes | Predicted Churn Causes |
| Subscription churn risk | Churn Risk |
- Report: Subscriber Daily
| Old column name | New column name |
| (Customer Canceled Subscriptions) | Cancelled Subscriptions |
| (Payment Churned Subscriptions) | Payment Churned Subscriptions |
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