As the GDPR regulation started in May 2018, Cleeng Capture can be a very handy feature for obtaining marketing consent from end-users. Premium content owners can easily create questions and other input fields (ex. checkboxes) and ask for consent to legal terms, policies, and marketing communication. By collecting consent, that broadcaster/content owner can secure the right to do mass marketing communication to those users.
How to activate Capture?
You can get the Cleeng Capture to be working in a few simple steps in the Cleeng dashboard: Admin & Tools -> Capture.
Please refer to the Cleeng Capture article for the step-by-step guide.
Cleeng Capture and GDPR in practice
Here is an example of the user consent window.
For any further questions, please contact the Cleeng Customer Success Team